Designing your Own Brochures: Brochure Printing Design Tips

 

The abundance of brochure-creating software such as Adobe Photoshop has paved the way for many to create their own brochure printing design. Many business owners have decided to make their own brochures to save on costs. But there is actually more to brochures than what you think. If you are a business owner and would prefer to make your own brochures, there are certain key elements that you need to include. There are also some tips and tricks that you need to keep in mind to create an effective brochure for your business.

A brochure is more than just a piece of paper that you will hand out to people to make your business known. It is a marketing strategy as well as a branding tool to really make it to the top. A brochure that is not well-thought of can lead to a failure of your business. This is why many businesses would prefer to hire other people to do their brochures for them. But if you insist on doing your own brochure design, here are some elements that you need to keep in mind when designing to create an effective brochure for your business.

Paper Size:
The choice in paper size when doing brochure printing design is one of the most common mistakes done by many designers. Most of the time, people create a design that is far too small for the size of the paper that they prefer it printed on. When you do that, the resolution also changes. Most of the time, the printed result will be a pixilated picture which is not a good thing for your business. It will make your brochure look amateur-ish and unprofessional. When you are designing your brochure, make sure that the size of the document is the same as the size of the paper you want it printed on to get the same resolution and result as the one you see on your monitor.

Bleeding: Do brochures bleed? No, this type of bleeding is not the same as when you have a wound and blood leaks. This type of bleeding means having some space in between brochures to allow a solid color until the edges of the paper when cut. When brochures are printed, numerous copies of the document are printed in one page. After the entire printing process, the document is sliced and cut so there are now numerous single copies of the document. The cuts may be precise in some parts and as the course of the cutting progresses the cuts may not be so precise anymore. This is why having at least 1/8 of an inch for each document printed is a must so the cuts won’t cut through the document.

The Perfect Paper: Brochures need the perfect paper for it to be an effective tool for your business. Glossy papers are often thought of to be more classy and professional than an ordinary paper. Choose this paper if you have more budget to make your brochure seem more professional-looking than most.
When you are making your own brochure printing design, remember these things as these will help you create the best brochure that can make your business more profitable and make it appear more trustworthy.

 

Designing your Own Brochures: Brochure Printing Design Tips:
The abundance of brochure-creating software such as Adobe Photoshop has paved the way for many to create their own brochure printing design. Many business owners have decided to make their own brochures to save on costs. But there is actually more to brochures than what you think. If you are a business owner and would prefer to make your own brochures, there are certain key elements that you need to include. There are also some tips and tricks that you need to keep in mind to create an effective brochure for your business.
A brochure is more than just a piece of paper that you will hand out to people to make your business known. It is a marketing strategy as well as a branding tool to really make it to the top. A brochure that is not well-thought of can lead to a failure of your business. This is why many businesses would prefer to hire other people to do their brochures for them. But if you insist on doing your own brochure design, here are some elements that you need to keep in mind when designing to create an effective brochure for your business.

Paper Size
The choice in paper size when doing brochure printing design is one of the most common mistakes done by many designers. Most of the time, people create a design that is far too small for the size of the paper that they prefer it printed on. When you do that, the resolution also changes. Most of the time, the printed result will be a pixilated picture which is not a good thing for your business. It will make your brochure look amateur-ish and unprofessional. When you are designing your brochure, make sure that the size of the document is the same as the size of the paper you want it printed on to get the same resolution and result as the one you see on your monitor.

Bleeding
Do brochures bleed? No, this type of bleeding is not the same as when you have a wound and blood leaks. This type of bleeding means having some space in between brochures to allow a solid color until the edges of the paper when cut. When brochures are printed, numerous copies of the document are printed in one page. After the entire printing process, the document is sliced and cut so there are now numerous single copies of the document. The cuts may be precise in some parts and as the course of the cutting progresses the cuts may not be so precise anymore. This is why having at least 1/8 of an inch for each document printed is a must so the cuts won’t cut through the document.

The Perfect Paper
Brochures need the perfect paper for it to be an effective tool for your business. Glossy papers are often thought of to be more classy and professional than an ordinary paper. Choose this paper if you have more budget to make your brochure seem more professional-looking than most.
When you are making your own brochure printing design, remember these things as these will help you create the best brochure that can make your business more profitable and make it appear more trustworthy..

Posted on: August 31, 2012, by :